Introduction

If you sell, market, or manufacture world class caliber gear and clothing for hikers, trekkers, mountaineers, or adventure travelers, then advertising on WorldClassGear.com is a smart move. Your message will be seen by thousands of visitors, world-wide, who are looking for the best outdoor gear and clothing money can buy. This is an affluent audience who often spends much of their leisure time in the outdoors and have the money it takes to purchase the best.

 

Advertising Options

We offer several ways you can advertise to our visitors. You can choose from the following options:

• Conventional banner ads (top and bottom of the page)

• Skyscraper ads (on the right side of each web page)

Conventional Banner Ad (CPM)

Conventional banner ads (468x60) are available at the top or bottom of each web page and appear randomly on all of web pages throughout the month. They are available on a cost per thousand (CPM) basis, with a minimum purchase of 10,000 banner ads. Banner ads are "run of site" and are run randomly on all pages, every day, 24-hours a day. Once you purchase a block of banner ads, you can choose to run them over a period of a day, week, month, or any period you specify. The number of ads run each day is equal to the number of ads you have purchased divided by the number of days you have specified.

Skyscraper Ads

Skyscraper ads (600x120, 600x140) are available on each web page. They are available on a cost per thousand (CPM) basis, with a minimum purchase of 10,000 banner ads. Banner ads are "run of site" and are run randomly on all pages, every day, 24-hours a day. Once you purchase a block of banner ads, you can choose to run them over a period of a day, week, month, or any period you specify. The number of ads run each day is equal to the number of ads you have purchased divided by the number of days you have specified. 

Banner Ad Size Options

Pixel size for a standard banner ad is 468 (w) x 60 (h).

• File Format (static or animated): .gif

• Image Resolution: 72 dpi

• Maximum physical size per GIF banner: 15K

• Flash ads (If we host image, maximum size is 25k, if you host image, maximum size is 50K.)

Pixel size for a skyscraper banner ad is 600 (w) x 120 (h) or 600 (w) x 140 (h)

• File Format (static or animated): .gif

• Image Resolution: 72 dpi

• Maximum physical size per GIF banner: 20K

• Flash ads (If we host image, maximum size is 25k, if you host image, maximum size is 50K.)

CPM Banner Ad Advertising Rates (Run of Site)

Flash banners cannot be run at the bottom of the page, only for top of the page banner ads. If we host flash images on our server, the maximum size is 25k, if you host flash images on your server, the maximum size is 50K. Flash banner ad click-throughs cannot be tracked by our third-party banner ad serving service.

The ads you purchase above can be run over any period you like. Whether you purchase 5,000 or 100,000 impressions, you can run them over a week, a month, three months, or a year. Its your choice.

Advertisers may submit up to three banner ads that can be rotated in their campaign.

Each advertiser is given an URL so they can view, via a web browser, real-time statistics on the number of their ads served, along with click-through rates. Click-throughs cannot be tracked for Flash-based banner ads.

How to Place Your Ad

We are keeping this process as simple as possible to help keep our costs, and the cost of these ads, as low as possible.

If you are ready to reserve advertising, please e-mail us in order to determine if the space you want is available. Please include with this e-mail the dates and types of ads you want (text and banner, if applicable).

If the space you want is available, we will reserve the space and then e-mail you an invoice. This invoice must be paid in full before your ad is scheduled to run. By requiring payment upfront, we are better able to minimize our costs, which we pass on to you in lower advertising rates.

Lock in the low advertising rates now. Our visitor count is growing rapidly, and if you lock in the current rates by pre-purchasing advertising, this will lock in your rate even as our advertising rates go up to match the number of visitors our site is producing.

Cancellation Option: If you have purchased multi-month newsletter advertising, and for whatever reason you need to cancel the contract, you can. You will be refunded any unused amount, prorated based on what the cost would have been if you did not have a multi-month contract, but had a month-to-month contract instead. If you have purchased banner ad advertising, and for whatever reason you need to cancel the contract, you can. You will be refunded any unused amount, prorated based on the actual number of ads run and our pricing schedule.

If you would like more information, please contact us.